Better basics

Experience a little luxury every day

Synthetic-free

MERINO FLEECE

Pure merino, just as fleece was meant to be.

Merino Undies

Simply Life-Changing

100% Merino

Pro-Knit Layers for days

Hoodies, fleece and joggers. Layer up for moisture-wicking warmth.

Have you tried them yet?

THE UNDIES SHOP

Spend $200,
Get Free undies

Tell your story

Two line
slide heading

And optional subtext

More wool, less plastic

THE MERINO LEGGING

Try our soft and comfy natural wool legging.

BAMBOO merino BLEND

longhaul PANTS

Soft, Strong and flexible Merino

LOOKING FOR BARGAINS?

SHOP SALE

Shop Last Season

LIVE life IN MERINO

MORE WOOL. LESS PLASTIC. ®

Sustainability meets versatility. We design clothing for every part of your lifestyle made from the world's softest merino.

from Seattle, With Love

Born and designed in Seattle, our heart and soul thrives in the mountains and waterways of the Pacific Northwest.